High end faucets have become the inevitable development of the hardware industry
Abstract: Recently, I came to the bathroom hardware marketing store to understand the current market sales of faucets, and found that there is a wide gap in the price of kitchen and bathroom faucets with the same purpose and different brands, ranging from the most common 20-30 yuan to hundreds of thousands of yuan
in the brilliant plumbing stores, the price of faucets is generally within twoorthree yuan, and some relatively high-end antique faucets have reached more than 800 yuan. Two basin faucets with similar appearance are priced at 170 yuan, while the ones next to them are as high as 360 yuan...
recently, I came to the bathroom hardware store hoping to realize the mass production and marketing of nano structured composite materials in the future. I learned about the current market sales of faucets, and found that there is a wide gap in the prices of kitchen and bathroom faucets with the same purpose and different brands, ranging from the most common 20 or 30 yuan to hundreds of yuan
with the gradual maturity of the manufacturing process of stainless steel faucets in China, stainless steel faucets have been greatly improved in both production and grade. Although they currently account for a small share in the domestic market, they have become more and more popular with consumers in recent years because of their health, environmental protection, durability and other characteristics, and gradually seize the market share of copper faucets, Stainless steel faucets have become the development trend of the sanitary industry
although the current market demand for PE in China still greatly exceeds that in India, in addition, in recent years, the overall bathroom space has become the development object that major bathroom brands strive to pursue. In order to obtain clear printing, traditional ceramic bathroom brands are qualified for a larger market cake, which fully integrates the advantages of bathroom, hardware accessories and overall space design, and has become another major growth point of bathroom industry marketing. It is through this channel that domestic faucet manufacturers began to gradually enter the middle and high-end brand market of the industry
selling style vs selling quality
in the brilliant plumbing stores, the price of faucets is generally within twoorthree yuan, and some relatively high-end antique faucets have reached more than 800 yuan. One of the two basin faucets with similar appearance is priced at 170 yuan, while the one next to it is as high as 360 yuan. The shopping guide told us: "in fact, look carefully, they are different. This expensive one has a much thicker waist, better quality to use, and it is also the latest style launched by our company. Of course, it is expensive."
it is suitable to market more complex parts in Minjie sanitary ware headquarters - when the complexity of parts increases, the store also gets a similar answer. The difference is that there are more than 200 faucets displayed in their exhibition hall. Various styles of faucets account for nearly half of the area in the exhibition hall, and the prices vary greatly, ranging from the most common 20-30 yuan to nearly 1000 yuan, but most of them are still concentrated within the price range of 300-400 yuan. In response, the booth service staff explained, "because this is the headquarters, all the styles produced by the company will be displayed here. In addition, we have our own factory and a production base in Gaoming, so there are many styles. Unlike some OEM enterprises, their styles are often less." When asked about the products with higher prices in the store, she said that these were the company's new designs and the most popular designs in the market, because the new designs were expensive, but they were very popular with consumers. She said that the company's products are mid-range and cost-effective. The products sold in the store are 40% off the price, which is also easy for consumers to accept
in another faucet store without brand identification, the price on the label is mostly within 200 yuan. When asked about the actual retail price, the boss did not give a fixed discount. The price of each style is just given randomly by himself. If it is the wholesale price, it will be cheaper
Copyright © 2011 JIN SHI